888.com Release multicurrency to germany, france, and spain

Global online casino company 888.com has released the online casino's Multicurrency service to selected countries.

The Multi-Currency service will allow new members to enjoy the award winning Casino-on-Net service in their own currency. The service has just been released in Germany, France, and Spain.

Players from around the world can now enjoy online gambling in their native language, and have a choice of currencies, including the original option of dollars, as well as pounds, and euros.

The multicurrency feature offers players a chance to deposit, and play in their own currency - removing the hassle of having to mentally convert between dollar amounts and the value of a bet in the player's own currency. Multicurrency betting enables players to focus on the game at hand, and removes the distractions inherent in playing with foreign money.

The multicurrency betting feature is just one of several new features for players at 888. Earlier this year players from several European countries were given the chance to enjoy their favourite online gambling games in their native language. 888.com accommodates players who wish to play online in English, Russian, French, Bulgarian, Spanish, Italian, German, Japanese, Korean, Polish, Danish, Hungarian, Romanian, Dutch, and several other languages.

888.com is committed to making the playing experience as comfortable and enjoyable as possible for players of all nationalities. The client software is easy to use and easy to install. Some games can be played using a no-download web client, and both the browser based and the installable client have minimal system requirements, ensuring that as many people as possible can enjoy the games.

Notes to editor:
888.com is the World's No.1 online casino. It has millions of members worldwide who enjoy its casino, bingo and poker rooms and receive an online gaming experience like no other. Founded in 1997 - 888.com this year celebrates its 12th anniversary - by pioneers of the online gaming industry, 888.com has developed a strong brand grown by cutting-edge marketing through offline sponsorships, poker events, online collaborations and continual upgrading of its flagship online products; 888.com Casino, Bingo and Poker. 888.com's goal is to provide quality entertainment to people who enjoy gambling, by giving them the opportunity to do so in a safe, fun, fair, regulated and secure environment. Its clients are its assets and it continually makes every effort to establish customer satisfaction by building relationships via service, honesty, advice and trust - with every member.

888.com operates under a license granted by the Government of Gibraltar for the purposes of operating an online casino and poker room. 888.com has adopted the code of conduct of the Interactive Gaming Council (IGC), of which it is a member. 888.com is operated by Cassava Enterprises (Gibraltar) Ltd. A registered company incorporated and located in Gibraltar (company registration number 83961). The company has other offices around the world and employs over 750 employees. 888.com can be used in 22 different languages in 176 countries worldwide. A leading force in the gaming industry since 1997, 888.com continually strives to be the No.1 site. It was a founding member of eCOGRA, an independent standards authority for the industry committed to protecting online players around the world. It continually donates to UK and global charities and is working even harder on its CSR messages as well as promoting eCOGRA and providing an international framework of best operational and player practice requirements enforced through inspections, reviews and continuous monitoring by global audit companies.

888.com recently announced its first acquisition; the bingo business and assets from Globalcom. 888's bingo brand - 888ladies - has become a brand leader within a very short time, winning awards and delivering a strong community. Further to the new site offerings and following significant technological investment, 888.com has recently embarked in to new on-land ventures; partnering with key brands to deliver specific propositions. Its first partnership, announced late 2006, is an innovative cooperation with Rileys snooker and pool clubs for which 888.com uses its online poker capabilities to power www.rileyspoker.com. 888.com has also recently launched mobile, in-flight, and in-hotel casino where customers can access their favourite games, not only from their computers but from mobile phones and televisions too.

888.com has been named EGaming Awards Online Casino three times in the last four years, and won 2008 Best Online Operator Award, as well as being named Best Online Casino at the UK Gambling Awards, and Best Betting and Gaming and Operator of the Year at the 2008 Leisure Awards. 888.com also landed the 2008 Gambling Online Magazine Top Casino award and its internal magazine, Eight, won the prestigious Most Effective Membership title at the 2008 APA Effectiveness Awards. Offline activity sits side by side the online business, complimenting 888.com's position as the leading authority in gaming entertainment. 888.com is the main sponsor of Sevilla FC and sponsors Shane Warne from the world of cricket.

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